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Measure Your Impact

28/1/2019

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Last year I bought a keep cup! Being a coffee addict, who must have a decent coffee each day, after watching the ABC’s ‘War On Waste’ documentary, I realised there’s so many ways we can reduce our impact and ultimately save time money and energy. The first step was for me to stop using disposable cups for coffee and instead keep using the one cup each day. Plus I got the right size that maximises the coffee flavour and reduces the wasted milk, a win for good coffee all around. The places that give a 20¢ or 30¢ discount when you bring your own cup are fantastic, as that’s an even better incentive to use your own cup. From a business point of view, it’s costing around 10¢ to 20¢ per take-away cup anyway and add to this the storage space needed and cost of ordering and carrying disposables, then you’ve more than balanced out the cost on this.
 
However, stepping away from the business case for a moment, what impact can this have in a year. If I’m having at least one coffee a day or more likely, two, this is anywhere from 365 to 500ish cups a year that won’t go into landfill. If you then extend this over a large population, it suddenly turns into millions of cups and tons of waste that can’t be recycled. Now the ABC’s documentary covered all of this in great detail, so I won’t repeat it all here. What’s been interesting with people’s rhetoric about environmental impact is that when people say the problem is too big and we can’t do anything about it, then we must challenge this assumption because it’s a load of rubbish, quite literally.
 
Students today are faced with cleaning up a massive dilemma that’s been caused by cheap products and the disposable nature of everything. Like many problems I’ve encountered through work over the years, they were never of my making, but I ended up being tasked with the clean up job, which is often quite unpleasant to say the least, but ultimately needed to be done by someone to ensure sustainability and growth of something over the long-term.
 
I was recently in Kyoto and this reminded me of the fact that back in 1997, the Kyoto Protocol was signed, which set targets for lowering emissions and tackling climate change. However, twenty one years on, we’re still facing the growing impact on the waste we produce. The US and Australia have recently claimed it’s all too hard and we shouldn’t really do anything about it until somebody else does. This is a massive cop out and it’s like a situation where someone has a heart attack in a crowded place. They’re less likely to be helped by anyone, because everyone else is waiting for someone else to do something about it. However, if we’re trying to teach and show leadership in this space, then we can buck this trend and help out despite everyone else’s hesitation.
 
Don’t get me wrong. This is not about becoming a tree hugging greeny and abandoning the modern world to go and live in a commune. If you’re thinking of doing that, well that’s nice for you, but not what I’m getting at. Instead, it’s about seeing the problem for what it is and its negative impact on the world. Most climate change ‘deniers’ are purely looking at it from what they think is an ‘industry’ point of view, which means if we do something about it, it will hurt jobs growth and our industries. Given the fact that businesses are more likely to look for opportunities to reduce waste, reduce costs and develop new ways of doing things, the political point of view is often in stark contrast with the opportunity for new ventures. It’s these new ventures which our students of today will not only want to do, but if we don’t approach the issue now, they’ll be forced to do, but at a greater cost.
 
So how can we examine and reduce our impact over the next year? Either from a personal perspective or at school, why not create some measurable metrics that you, your family and/or the students create?
 
Firstly, identify areas in which you create a significant amount of waste and organise it into what can be reduced, reused or recycled. Put a big visual chart on the wall where you can record what was done, used, or not used each day, or week, making sure that the time periods and what you’re recording is measurable. The coffee cup is a great place to start, as Australians are overwhelmingly addicted to their daily coffee. What about getting your newspaper online? What about annoying checkout chicks by combining fruit and veg in a single bag? What about walking instead of driving? Look at all of the daily routines and consumption and see what could be reduced? How much money could this save you in a year?
 
When you’ve worked all of this out, why not also get a piggybank and for every time you make a saving, why not put that 5, 10, 20¢ or $1 or 2 in the piggybank and see how much you have reduced your costs by the end of the year. This is a great project to do at home with the family or at school with the students and a valuable environmental and business exercise.
 
The reality is that we do have an impact on our environment and we also have a responsibility to look after the environment, because the more damage we do now, the greater the mess will be for the next generation to clean up. Whilst I enjoy walking away from a cleaned up mess, the time, energy and effort that goes into the clean up, it is always far greater than preventing the mess in the first place. Next year, look at what you can do to help address a global issue that affects us all. Even if your neighbours aren’t doing their bit, forget them. Show some leadership and take the responsibility into your own hands, because the difference you make, can help shape a better future for everyone.
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